Instagram is a powerful marketing tool by producing great content.Instagram marketing is all about building that foundation for your strong business and once you’ve established that foundation, your brand presence online is ready to grow. Here are the best strategies that reveals the secrets to instagram marketing.
create a hashtag contest:
It is the most effective secret to instagram marketing.create a united campaign by running a themed hashtag contest.
contests are very helpful in building excitement for your brand and can fastly grow your social following.this strategy is common on instagram.use appropriate hashtags for your posts like tagging your brand in the caption.
Use instagram direct:
Social media is valuable to marketing because of its open conversation feature with customers.instagram direct provides the same.here I have provided some ways how brands use the instagram direct:
It allows the users to send customer service or product queries and get a visible response.
It allows to send thank you pictures to customers for recent purchases.
It allows to send coupons,press releases or other incentives to top followers.
Break down your platform barriers:one of the best feature of instagram is its connection with facebook.it makes sharing of your content easy on different platforms.use best of this feature to share your content across every social media.if your instagram focus if on product photos then embed your instagram stream on your website.
Secret to get great engagement:
The easiest way to engage users on instagram and get instagram likes is to like and comment on their pictures.try a rule for engaging potential followers.
- Find a user in your niche
- Like 5 photos
- Comment on 3 photos
- Earn 1 new follower
Use of hashtags: hashtags are the game changer for marketing on instagram.you can make or break your content by using hashtags.popular hashtags are those that are locally related to your post.hashtags greatly impact the engagement on your posts and they are the cause whether your content will catch the attention of target people or not.so choosing right and relevant hashtag is important to target the desired market.
Make the post drafts on hand:If you don’t want to spent money and time on some content scheduling app then don’t worry we have find a solution for you,that is drafts feature in instagram.
drafts feature lets you add a post to the app, write a caption and tag people in it, but choose not to publish it but, you can select to save your post as a draft.it will add up the post in the app and lets you allow to immediately publish when you want to post.
Make your content scheduled:Maintaining a healthy content schedule is most important part for marketing on instagram. All the social media marketers know that it’s beneficial to make a sequence of photos but not all know that there are more easier methods to schedule the content.
you can schedule your content by using different apps like Later or Buffer .by using these apps you can schedule your posts in a better way as you can make a plan for your content in advance that reduces the effort to plan on daily basis for what to post on instagram today and this is a big advantage that will let you spend more time with your followers and it will build a strong image of your presence on instagram.
All-powerful editing apps:use of effective editing apps is not a big secret but it is very helpful tools for providing a strong strategy of instagram marketing.Here i will tell you about the most powerful editing app that is SNAPSEED.it is the product of google.it has few all powerful features.Healing brushes and curves makes it a perfect editing app for posts.
Make a broadloom feed:
Making a broadloom instagram feed means creating a eye catching visual representation of your posts that will make your gallery more beautiful and attractive for fans and followers.this feature is not applicable to all businesses.This is a secret to boast instagram marketing.editing you photos in a collage will make the post more attractive.
Share testimonials and reviews: If you are going to use instagram for driving sales for your business,then this secret will help you alot.sharing review with masses is a great idea.
when there are purchase decisions social evidence can mean everything.sharing reviews will help showing people that what other people think about your products or brand.it will help in building positive perception about your brand.
Packaging and promotions:If nothing is working try this top secret of instagram marketing to top up engagement on your posts..Sharing discounts or promotions is a simple way to get fans to act more quickly and become customers.Keeping them busy with promotions will help you lead them away from that unconcern.
sharing packaging and promotions on instagram will provide better chances for your followers to turn them customers.It’s easy for people to admire your products from afar on Instagram.promotions and discounts tend to get more attention of people towards your brand.
Go for Live Broadcast:Instagram Live feature is still a strong marketing strategy that you must consider adding to your collection.all around the world brands are still working inexhaustibly to find the strategies that work best for Live as a platform – and trust me, there’s a lot of them.
Maintain your Story:Use your products to tell a story that will get the attention of your followers.it will help in getting your audience’s interest.use a beautiful visual representation to tell your story properly.make sure that your posts are valuable for your target market.
Share behind-the-scenes content:Sharing behind the scenes content will get more engagement on your posts.it may contain the raw form of your content.it will help to get the involvement of your target masses.Brands can use Instagram as a tool for sharing their customers behind-the-scenes images of their business and keep them updated on new products.
Make a Carousel: “Carousel” was previously available to only advertisers,but now this is available on instagram.
it is the latest platform update on instagram.it is a applicable way for seasoning of your instagram content calendar.it is a easy way to post multiple photos and videos in a single instagram post.
Make a Relation with influencers: Small businesses take advantage by making good relation with the influencers on instagram.it helps in building a great following.influencers marketing is vast on instagram.
Reward your audience:Turn your engagement and brand loyalty by rewarding your most active followers and brand ambassadors.provide coupons and contests to give them incentives to engage and promote your brand.use instagram direct to find top followers.
Get advantage of monetization tool: Monetization tools provide you the ease for your Instagram fans to find the products you promote on your feed.like Like2Buy use these types of tools to boost your ecommerce business.
Run Instagram Ads: With the use of instagram ads you can directly target your desired audience in a very short time.instagram ads lets you target to people that you think will be much interested in your product.